Genlaw Barristers & Solicitors

OUR specialist law services

Genevieve has expertise in the following areas:

Intellectual Property Protection

Genevieve provides strategic legal advice to entrepreneurs, innovators and established businesses in relation to the legal mechanisms and commercial strategies available to support the protection of intellectual property

Commercializing Intellectual Property

Genevieve has many years’ experience advising on the commercialization of Intellectual Property, and has assisted a number of New Zealand based businesses to successful expansion – through third party investment, collaboration and/or strategic alliances -- into international markets

New Business Ventures

A major focus of Genevieve’s practice is supporting new business ventures – that is supporting entrepreneurs with the development and negotiation of the key contractual documents and other commercial arrangements required in order to help manage the commercial and legal risks associated with their new business ventures

Strategic alliances and Joint Ventures

Genevieve assists businesses to successfully negotiate strategic commercial relationships with third parties. Where businesses that may compete in one market choose to form a strategic alliance in a separate market, Genevieve can help to ensure that confidentiality undertakings, ownership of IP, rights and restrictions around use of background and foreground intellectual property and appropriate restraints on trade are clearly agreed and documented

Information technology agreements

Genevieve has extensive experience in developing and negotiating a range of contracts for information technology products, services and solutions. Her extensive experience within this sector, and a Client base comprising both vendors and purchasers of information technology products and services, provides Genevieve with a unique perspective when negotiating licensing, hosting, software as a service, facilities management and outsourcing arrangements and service level agreements.

Facilities Management, Outsourcing, Hosting and Shared Services

A growing area of Genevieve’s practice is the development and negotiation of outsourcing, hosting, SaaS, Facilities Management and Shared Services contractual arrangements and their related Service Level Agreements


Genevieve routinely advises public sector entities in relation to procurement initiatives, and has a good working knowledge of most of the standard terms of supply templates that suppliers of goods and services to the public sector are required to enter into, including the recently released All of Government Contracts. Where not conflicted, Genevieve also acts for prospective suppliers of technology goods and services to both the public and private sectors

E Commerce

Genevieve has helped many businesses establish a strong online presence by generating the suite of contractual documents customarily required for business transacting on line. Genevieve also conducts website audits to establish compliance with applicable legislation

Special Projects and In House Legal Support

Genevieve has provided specialist in house legal support on a fixed term and/or project specific contract basis to a number of businesses requiring expertise in information technology law and/or commercial contract negotiation

Specialist Support to Legal Profession

Genevieve is often called upon by other law firms and practitioners to provide specialist legal advice, and to conducted a peer review of complex and/or high risk commercial contracts prior to these being finalised.

Our Clients

We enjoy working with our diverse and interesting Client base which is comprised of a mix of inventors and innovators, small and medium sized enterprises, government/public sector organisations, private businesses, publicly listed companies and not for profit organisations. Our Clients operate across a wide range of industry sectors and as the majority of our Clients are also active in overseas markets we are well experienced in advising businesses seeking to establish or expand their businesses and commercial relationships internationally.

Industry Sectors

  • Biotechnology
  • Construction and Engineering
  • Consulting & Professional services
  • Decision Support
  • E Commerce
  • Electronics & Gadgets
  • Energy & Resources
  • FMCG
  • Forestry
  • Healthcare
  • Insurance
  • Information Technology
  • Investment & Finance
  • Manufacturing
  • Media & Entertainment
  • Research
  • Retail
  • Science
  • Security
  • Shared services
  • Telecommunications
  • Transport
  • Travel & Aviation

Our Client base has grown organically over the past ten years – we do not seek to advertise or market our services – and we take pride in the fact that our Clients proactively seek commercially focused legal advice from us in the early stages of their processes, whether to explore new business initiatives or opportunities, consider strategic business decisions, or to find solutions to potential problems.

In order to ensure we are able to continue to provide the high level of responsive and commercially focused legal advice that our Clients have come to expect from us, we are not at the present time accepting new Clients, except by referral from an existing Client or professional colleague. We will, of course, endeavour to assist – or to refer you to a lawyer who may be able to assist – in exceptional circumstances such as where specialist legal advice is urgently required.